Why is Robotic Process Automation not pervasive in the Mid-Market?
In this interview, Johnny Ramondino, President of IN-RGY Consulting, and Brian Terrell, Managing Partner of BTerrell Group, discuss why Robotic Process Automation hasn’t been put to greater use in the mid-market.
This is the seventh in a series of articles and videos where we get Johnny’s take on deploying RPA alongside mid-market Cloud ERP.
Brian Terrell, Managing Partner of BTerrell Group and an Intacct Premier Partner, creates business process automation using Cloud ERP and leading automation tools, including RPA software. RPA automates many business processes faster than other options by accessing applications through the user interface in a code-free and non-invasive manner.
Johnny, Robotic Process Automation, or RPA, has a great following in the enterprise market, but our customers live in the mid-market. RPA is just now being talked about in this segment. Why do you think that's so?
I think there are a few reasons why you don't hear about RPA in the mid-market. First, it's still a relatively new technology that is starting to mature, and the adoption is growing exponentially within enterprise organizations. Typical of new technologies, you start to see this trickle-down effect from very large organizations down to the rest of the market. We're still in the stage where most Robotic Process Automation projects are within large providers, either service providers or larger companies taking advantage of it.
Secondly, there is a scarcity of resources. It’s tough to find people who really drive education around RPA, or opportunities for people and organizations to get educated. Because of the scarcity and the demand, there's a cost associated with it and often times this is the largest barrier of entry.
Thirdly, I think the other reason why you haven't seen it as much is because there hasn't been somebody actually showing the software and what it can do. I have no doubt that as time goes by, the growth of RPA projects will be exponential.
BTerrell Group solves business automation challenges for mid-market companies with Intacct and an automation toolkit, which includes Robotic Process Automation software, Intacct Platform Services, and other leading automation technologies. With Intacct and RPA, client companies achieve more automation using fewer resources, resulting in a rapid return on investment. Contact Brian at email@example.com to start the conversation.
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