BTerrell Group Blog

Brian Terrell

Masters of CPA Social Selling: Jason Blumer Reveals How His Firm Gets Ideal Clients to Contact Them

Posted by Brian Terrell on Wed, Aug 31, 2016

The giant, flashing red neon sign that greets you when you visit the Blumer CPAs website may be your first clue that it's not your typical CPA firm. Maybe.

Forging a distinctive path through the well-tilled field of public accounting has already gotten Jason Blumer profiled in the New York Times and the Huffington Post. But today is where things get really exciting for Jason – now he's getting profiled here on theBTerrell Group blog, exclusively for you! I had a chance to talk with Jason where he shared with me some details on his firm's approach to social selling.

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Buffer Gives Away Everything and Reveals What's Really Important in the Process

Posted by Brian Terrell on Fri, Aug 26, 2016

Early last year, I stumbled across a blog article on SaaS pricing authored by Leo Widrich, the Chief Operating Officer of Buffer. Buffer provides social media automation by helping companies large and small schedule and measure social content publishing. In the case of Twitter, Buffer allows a social media poster to spend a short amount of time creating enough tweets to publish over a longer period of time. Posting consistently according to a schedule but at different times during the day makes sense as it can expand the audience and build engagement. Buffer makes this possible with Twitter, Facebook, LinkedIn and other social media platforms. And, Buffer offers pricing plans for individuals so that the tool is not just for business.

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